/* ==========================================================================
   FIFTH CASTLE MEDIA — fifthcastle.media 2026
   Light theme: "the printed monograph". Cream paper, ink type, photography
   set into the page as plates, FCM Red as the scalpel.

   Dials: VARIANCE 8 · MOTION 7 · DENSITY 3. Locks: one accent (red),
   sharp corners everywhere, one theme.

   Fonts: Vidaloka (display) · Khand (kickers/labels) · body serif behind
   one variable (Source Serif 4 now; Utopia is a one-line swap).
   ========================================================================== */

/* --------------------------------------------------------------------------
   1. Tokens
   -------------------------------------------------------------------------- */
:root {
  --cream:        #f7f3ec;   /* page canvas, warm paper */
  --cream-2:      #f0eadf;   /* raised surfaces */
  --ink:          #161311;   /* near-black ink, headings */
  --body-text:    #4a443c;   /* warm dark grey, body copy */
  --caption:      #7a7268;
  --caption-dim:  #a39a8e;
  --line:         #e2dacc;   /* hairlines on cream */
  --line-strong:  #cfc5b4;
  --red:          #bd202d;   /* FCM Red. Scalpel, not wash. */
  --red-deep:     #a01b26;   /* hover */

  --font-display: 'Vidaloka', Georgia, serif;
  --font-kicker:  'Khand', 'Avenir Next Condensed', 'Arial Narrow', sans-serif;
  --font-body:    'Literata', Georgia, serif;  /* one-line swap point (Utopia if a web kit lands) */

  --space-section: clamp(6.5rem, 14vh, 11rem);
  --space-pause:   clamp(9rem, 20vh, 15rem);
  --gutter:        clamp(1.25rem, 2.5vw, 2.75rem);

  --ease-dolly: cubic-bezier(0.22, 1, 0.36, 1);
  --dur-reveal: 1.1s;
}

/* --------------------------------------------------------------------------
   2. Base
   -------------------------------------------------------------------------- */
*, *::before, *::after { box-sizing: border-box; }

html {
  scroll-behavior: smooth;
  -webkit-text-size-adjust: 100%;
}

body {
  margin: 0;
  background-color: var(--cream);
  /* whisper of paper grain */
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.8' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='0.03'/%3E%3C/svg%3E");
  color: var(--body-text);
  font-family: var(--font-body);
  font-size: 1.0625rem;
  line-height: 1.75;
  overflow-x: hidden;
}

::selection { background: var(--red); color: var(--cream); }

img, video { max-width: 100%; height: auto; display: block; }

a { color: var(--ink); text-decoration: none; }

:focus-visible {
  outline: 2px solid var(--red);
  outline-offset: 3px;
}

.skip-link {
  position: absolute;
  left: 1rem; top: -4rem;
  z-index: 200;
  background: var(--red);
  color: #fdfbf7;
  font-family: var(--font-kicker);
  text-transform: uppercase;
  letter-spacing: 0.12em;
  padding: 0.6rem 1.2rem;
  transition: top 0.2s ease;
}
.skip-link:focus { top: 1rem; }

.container {
  width: min(1320px, 100% - clamp(2.5rem, 8vw, 8rem));
  margin-inline: auto;
}

/* --------------------------------------------------------------------------
   3. Typography
   -------------------------------------------------------------------------- */
h1, h2, h3 {
  font-family: var(--font-display);
  font-weight: 400;
  color: var(--ink);
  margin: 0;
}

.display-2 {
  font-size: clamp(2rem, 4.2vw, 3.5rem);
  line-height: 1.1;
}

p { margin: 0 0 1.5em; }
p:last-child { margin-bottom: 0; }

.lede {
  font-size: clamp(1.125rem, 1.6vw, 1.3125rem);
  line-height: 1.7;
}

.kicker {
  display: inline-flex;
  align-items: center;
  gap: 0.85em;
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.8125rem;
  letter-spacing: 0.24em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: clamp(1.25rem, 2.5vh, 2rem);
}
.kicker::before {
  content: "";
  width: 2rem;
  height: 1.5px;
  background: var(--red);
  flex: none;
}

/* --------------------------------------------------------------------------
   4. Buttons and links
   -------------------------------------------------------------------------- */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.7em;
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.9375rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  padding: 1.05em 2.1em;
  border: 1px solid transparent;
  cursor: pointer;
  transition: background-color 0.3s ease, border-color 0.3s ease,
              color 0.3s ease, transform 0.3s var(--ease-dolly);
}
.btn:hover { transform: translateY(-2px); }

.btn--primary { background: var(--red); color: #fdfbf7; }
.btn--primary:hover { background: var(--red-deep); }

.btn--ghost {
  border-color: var(--line-strong);
  color: var(--ink);
  background: transparent;
}
.btn--ghost:hover { border-color: var(--ink); }

/* --------------------------------------------------------------------------
   5. Header / navigation
   -------------------------------------------------------------------------- */
.site-header {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 100;
  background: var(--cream);
  border-bottom: 1px solid var(--line);
  transition: box-shadow 0.4s ease;
}
.site-header.scrolled {
  box-shadow: 0 8px 30px rgba(52, 40, 26, 0.08);
}

.nav-bar {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 2rem;
  padding-block: 1.25rem;
}

.brand {
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.9375rem;
  letter-spacing: 0.32em;
  text-transform: uppercase;
  color: var(--ink);
  white-space: nowrap;
}
.brand .brand-media { color: var(--red); }

.nav-links {
  display: flex;
  align-items: center;
  gap: clamp(1.25rem, 2.2vw, 2.25rem);
  list-style: none;
  margin: 0; padding: 0;
}
.nav-links a:not(.btn) {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.8125rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--caption);
  padding-block: 0.5rem;
  border-bottom: 1px solid transparent;
  white-space: nowrap;
  transition: color 0.25s ease, border-color 0.25s ease;
}
.nav-links a:not(.btn):hover,
.nav-links a:not(.btn)[aria-current="page"] {
  color: var(--ink);
  border-bottom-color: var(--red);
}
.nav-links .btn { padding: 0.7em 1.5em; font-size: 0.8125rem; white-space: nowrap; }

/* Services dropdown */
.has-sub { position: relative; }
.has-sub > a .caret {
  display: inline-block;
  margin-left: 0.45em;
  width: 0.4em; height: 0.4em;
  border-right: 1px solid currentcolor;
  border-bottom: 1px solid currentcolor;
  transform: rotate(45deg) translateY(-2px);
}
.sub-menu {
  position: absolute;
  top: 100%; left: 50%;
  transform: translate(-50%, 0.75rem);
  min-width: 14rem;
  background: var(--cream);
  border: 1px solid var(--line);
  box-shadow: 0 18px 40px rgba(52, 40, 26, 0.10);
  list-style: none;
  margin: 0; padding: 0.5rem 0;
  opacity: 0;
  visibility: hidden;
  transition: opacity 0.25s ease, transform 0.25s var(--ease-dolly), visibility 0.25s;
}
.has-sub:hover .sub-menu,
.has-sub:focus-within .sub-menu {
  opacity: 1;
  visibility: visible;
  transform: translate(-50%, 0.25rem);
}
.sub-menu a {
  display: block;
  padding: 0.65rem 1.4rem;
  border-bottom: 0 !important;
}
.sub-menu a:hover { background: var(--cream-2); }

/* Mobile toggle */
.nav-toggle {
  display: none;
  background: none;
  border: 0;
  padding: 0.75rem 0.25rem;
  cursor: pointer;
}
.nav-toggle .bar {
  display: block;
  width: 1.75rem;
  height: 1.5px;
  background: var(--ink);
  transition: transform 0.35s var(--ease-dolly), opacity 0.25s ease;
}
.nav-toggle .bar + .bar { margin-top: 0.5rem; }
.nav-toggle[aria-expanded="true"] .bar:first-child {
  transform: translateY(0.325rem) rotate(45deg);
}
.nav-toggle[aria-expanded="true"] .bar:last-child {
  transform: translateY(-0.325rem) rotate(-45deg);
}

/* Mobile menu overlay */
.mobile-menu {
  position: fixed;
  inset: 0;
  z-index: 90;
  background: var(--cream);
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: 6rem clamp(1.5rem, 8vw, 4rem) 3rem;
  opacity: 0;
  visibility: hidden;
  transition: opacity 0.4s ease, visibility 0.4s;
  overflow-y: auto;
}
body.menu-open .mobile-menu { opacity: 1; visibility: visible; }
body.menu-open { overflow: hidden; }

.mobile-menu ul { list-style: none; margin: 0; padding: 0; }
.mobile-menu li + li { margin-top: 0.25rem; }
.mobile-menu a:not(.btn) {
  display: inline-block;
  font-family: var(--font-display);
  font-size: clamp(1.625rem, 6vw, 2.5rem);
  color: var(--ink);
  padding-block: 0.3rem;
}
.mobile-menu a:not(.btn):hover { color: var(--red); }
.mobile-menu .mobile-sub a:not(.btn) {
  font-family: var(--font-kicker);
  font-size: 0.9375rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--caption);
  padding-block: 0.15rem;
  margin-right: 1.25rem;
}
.mobile-menu .mobile-cta { margin-top: 2.25rem; }
.mobile-menu .mobile-cta .btn { width: 100%; }

/* Sticky mobile CTA bar */
.mobile-cta-bar {
  position: fixed;
  inset: auto 0 0 0;
  z-index: 80;
  display: none;
  padding: 0.75rem 1rem calc(0.75rem + env(safe-area-inset-bottom));
  background: rgba(247, 243, 236, 0.96);
  border-top: 1px solid var(--line);
  transform: translateY(110%);
  transition: transform 0.45s var(--ease-dolly);
}
.mobile-cta-bar.show { transform: translateY(0); }
.mobile-cta-bar .btn { width: 100%; }

/* --------------------------------------------------------------------------
   6. Hero — the interlocked opening spread (comp B)
   The headline crosses the photographic plate; where it crosses, the letters
   knock out to paper. Built as two identical stacked copies of the headline:
   the ink copy sits under the plate, the cream copy sits over it. Over cream
   paper the cream copy is invisible; over the plate it reads as knockout.
   Pixel alignment is guaranteed by stacking both in the same grid cell.
   -------------------------------------------------------------------------- */
.hero {
  position: relative;
  padding-top: 72px; /* fixed header */
}

.hero-stage {
  position: relative;
  padding-block: clamp(2.5rem, 6vh, 4.5rem) clamp(2.5rem, 6vh, 4rem);
  min-height: min(78svh, 46rem);
}

/* The photographic plate: .plate-wrap holds the geometry (no clipping) so
   the caption and tilt frame can anchor to it; .plate inside carries the
   shadow, overflow and the wipe animation. */
.plate-wrap {
  position: absolute;
  z-index: 2;
  top: clamp(0.5rem, 2vh, 1.5rem);
  right: 0;
  width: min(46%, 40rem);
  aspect-ratio: 10 / 9;
}
.plate {
  position: absolute;
  inset: 0;
  margin: 0;
  box-shadow: 0 24px 55px rgba(52, 40, 26, 0.16);
  overflow: hidden;
}
.plate img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  /* warm print treatment so plates sit on the paper */
  filter: saturate(0.85) contrast(1.02) sepia(0.06) brightness(1.01);
}

.ph-tag {
  position: absolute;
  z-index: 5;
  left: 1rem; top: 1rem;
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.6875rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: #6e675e;
  border: 1px dashed #b9ae9e;
  padding: 0.45em 0.9em;
  background: rgba(247, 243, 236, 0.82);
}

/* The headline pair */
.hl-stack {
  position: relative;
  display: grid;
  width: 100%;
  margin-top: clamp(0.75rem, 2vh, 1.5rem);
}
.hl {
  grid-area: 1 / 1;
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(2.375rem, 5vw, 4.375rem);
  line-height: 1.1;
  letter-spacing: -0.01em;
  margin: 0;
  width: 100%;
  /* line length: lets the long lines reach into the plate, not past it */
  padding-right: clamp(8rem, 30vw, 27rem);
}
.hl-ink { position: relative; z-index: 1; color: var(--ink); }
.hl-knockout {
  position: relative;
  z-index: 3;
  color: var(--cream);
  pointer-events: none;
  user-select: none;
  /* show the cream copy only across the plate's horizontal band; the plate
     is anchored right: 0 with width min(46%, 40rem) in the same container,
     so this clip mirrors its geometry with no JS. */
  clip-path: inset(-2rem 0 -2rem calc(100% - min(46%, 40rem)));
}

/* Copy column stays clear of the plate */
.hero-sub {
  position: relative;
  z-index: 4;
  max-width: 27em;
  margin-top: clamp(1.25rem, 3vh, 1.75rem);
}
.hero-ctas {
  position: relative;
  z-index: 4;
  display: flex;
  flex-wrap: wrap;
  gap: 1rem;
  margin-top: clamp(1.5rem, 3.5vh, 2.25rem);
}

/* Plate caption, set under the plate like a printed figure caption */
.plate-caption {
  position: absolute;
  top: calc(100% + 0.9rem);
  left: 0;
  right: clamp(4rem, 6vw, 6rem); /* clear of the tilted frame */
  display: flex;
  justify-content: space-between;
  gap: 1.5rem;
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--caption);
}
.plate-caption .num { color: var(--caption-dim); }

/* The tilted red frame, lifted up so it overlaps across the video plate */
.tilt-frame {
  position: absolute;
  z-index: 4;
  border: 2px solid var(--red);
  transform: rotate(-20deg);
  pointer-events: none;
  width: clamp(9rem, 16vw, 15rem);
  aspect-ratio: 1.35;
  right: clamp(1rem, 4vw, 4rem);
  bottom: clamp(2.5rem, 9vh, 6rem);
}

/* Book-spine text down the left page edge */
.spine {
  position: absolute;
  z-index: 1;
  left: clamp(0.4rem, 1.2vw, 1.25rem);
  top: 50%;
  transform: translateY(-50%);
  writing-mode: vertical-rl;
  rotate: 180deg;
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.6875rem;
  letter-spacing: 0.3em;
  text-transform: uppercase;
  color: var(--caption-dim);
  white-space: nowrap;
}

/* Folio strip at the hero's base */
.folio-strip {
  border-top: 1px solid var(--line);
  padding-block: 1.5rem;
}
.folio-strip .container {
  display: flex;
  flex-wrap: wrap;
  gap: 0.75rem 3.5rem;
  align-items: baseline;
}
.folio-strip .item {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.8125rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--caption);
}
.folio-strip .item b { color: var(--ink); font-weight: 600; }
.folio-strip .item--right { margin-left: auto; }

/* --- Hero load choreography (one motion language: rise + settle) --- */
.hero .kicker,
.hero .hl-ink,
.hero .hl-knockout,
.hero .hero-sub,
.hero .hero-ctas {
  opacity: 0;
  transform: translateY(24px);
  animation: rise var(--dur-reveal) var(--ease-dolly) forwards;
}
.hero .kicker { animation-delay: 0.1s; }
.hero .hl-ink, .hero .hl-knockout { animation-delay: 0.25s; }
.hero .hero-sub { animation-delay: 0.45s; }
.hero .hero-ctas { animation-delay: 0.6s; }

/* the plate prints on: a slow wipe from the left plus a settle */
.plate {
  clip-path: inset(0 100% 0 0);
  animation: plate-wipe 1.3s var(--ease-dolly) 0.35s forwards;
}
.plate img {
  transform: scale(1.06);
  animation: plate-settle 2.6s var(--ease-dolly) 0.35s forwards;
}
.tilt-frame {
  opacity: 0;
  transform: rotate(-14deg);
  animation: frame-settle 1.4s var(--ease-dolly) 1.1s forwards;
}
.spine {
  opacity: 0;
  animation: spine-in 1.2s ease 1.3s forwards;
}
@keyframes rise { to { opacity: 1; transform: none; } }
@keyframes plate-wipe { to { clip-path: inset(0 0 0 0); } }
@keyframes plate-settle { to { transform: scale(1); } }
@keyframes frame-settle { to { opacity: 1; transform: rotate(-20deg); } }
@keyframes spine-in { to { opacity: 1; } }

/* --------------------------------------------------------------------------
   7. Scroll reveals (below the fold)
   -------------------------------------------------------------------------- */
[data-reveal] {
  opacity: 0;
  transform: translateY(32px);
  transition: opacity var(--dur-reveal) var(--ease-dolly),
              transform var(--dur-reveal) var(--ease-dolly);
}
[data-reveal].in-view { opacity: 1; transform: none; }

[data-reveal-stagger] > * {
  opacity: 0;
  transform: translateY(32px);
  transition: opacity var(--dur-reveal) var(--ease-dolly),
              transform var(--dur-reveal) var(--ease-dolly);
}
[data-reveal-stagger].in-view > * { opacity: 1; transform: none; }
[data-reveal-stagger].in-view > *:nth-child(2) { transition-delay: 0.12s; }
[data-reveal-stagger].in-view > *:nth-child(3) { transition-delay: 0.24s; }
[data-reveal-stagger].in-view > *:nth-child(4) { transition-delay: 0.36s; }
[data-reveal-stagger].in-view > *:nth-child(5) { transition-delay: 0.48s; }
[data-reveal-stagger].in-view > *:nth-child(6) { transition-delay: 0.6s; }

/* --------------------------------------------------------------------------
   8. Sections + stub pages
   -------------------------------------------------------------------------- */
.section { padding-block: var(--space-section); }
.hairline-top { border-top: 1px solid var(--line); }
.section-head { margin-bottom: clamp(3rem, 8vh, 5rem); }

/* Inline plates (the monograph device continues down the page) */
.plate-wrap--inline {
  position: relative;
  width: 100%;
  aspect-ratio: 4 / 3;
  margin-bottom: 3rem; /* room for the absolute caption */
}
.plate-wrap--inline .plate--portrait { aspect-ratio: auto; }
.plate--portrait img { position: static; height: auto; aspect-ratio: 4 / 5; }
.plate-wrap--inline:has(.plate--portrait) { aspect-ratio: 4 / 5; }
.plate-wrap--inline .plate-caption { right: 0; }

.text-link {
  display: inline-block;
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.8125rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--ink);
  border-bottom: 1.5px solid var(--red);
  padding-bottom: 0.3em;
  margin-top: 0.75rem;
  transition: color 0.25s ease;
}
.text-link:hover { color: var(--red); }

/* Approach */
.approach-grid {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
}
.approach-copy { grid-column: 1 / 8; }
.approach-copy .display-2 { margin-bottom: clamp(1.5rem, 3vh, 2rem); }
.approach-side {
  grid-column: 9 / 13;
  margin-top: clamp(2rem, 8vh, 6rem); /* offset, editorial */
}
.pull-quote {
  margin: 0 0 clamp(2.5rem, 6vh, 3.5rem);
  padding-left: 1.5rem;
  border-left: 1.5px solid var(--red);
}
.pull-quote p {
  font-family: var(--font-display);
  font-size: clamp(1.25rem, 1.9vw, 1.5625rem);
  line-height: 1.45;
  color: var(--ink);
  margin: 0 0 1rem;
}
.pull-quote cite {
  font-style: normal;
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--caption);
}
.anecdote-ph {
  margin-top: clamp(1.75rem, 4vh, 2.5rem);
  border: 1px dashed #b9ae9e;
  padding: 1.25rem 1.5rem;
}
.anecdote-ph .note {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.8125rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: #6e675e;
  line-height: 1.8;
}

/* What we make: three rows, deliberately unequal */
.make-row {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
  align-items: center;
}
.make-row + .make-row { margin-top: clamp(3.5rem, 9vh, 6.5rem); }
.make-row h3 {
  font-size: clamp(1.5rem, 2.6vw, 2.125rem);
  line-height: 1.18;
  margin-bottom: 1rem;
}
.make-row--video .make-media { grid-column: 1 / 8; }
.make-row--video .make-copy  { grid-column: 9 / 13; }
.make-row--photo .make-copy  { grid-column: 1 / 5; }
.make-row--photo .make-media { grid-column: 6 / 10; }
.make-row--strategy .strategy-panel {
  grid-column: 3 / 11;
  background: var(--cream-2);
  border: 1px solid var(--line);
  padding: clamp(2rem, 4.5vw, 3.5rem);
}
.make-row--strategy .strategy-panel h3 { margin-bottom: 0.9rem; }
.strategy-panel h2 { font-size: clamp(1.375rem, 2vw, 1.75rem); margin-bottom: 0.9rem; }
.make-row .make-media { margin-bottom: 0; }
.make-row .plate-wrap--inline { margin-bottom: 2.5rem; }

/* Sector index, set like a book's index page */
.sectors-grid {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
}
.sectors-copy { grid-column: 1 / 7; }
.sectors-copy .display-2 { margin-bottom: clamp(1.5rem, 3vh, 2rem); }
.sector-index {
  grid-column: 8 / 13;
  list-style: none;
  margin: clamp(0.5rem, 3vh, 2rem) 0 0;
  padding: 0;
}
.sector-index li {
  font-family: var(--font-display);
  font-size: clamp(1.125rem, 1.7vw, 1.4375rem);
  color: var(--ink);
  padding: 0.9rem 0 0.9rem 1.9rem;
  border-bottom: 1px solid var(--line);
  position: relative;
}
.sector-index li:first-child { border-top: 1px solid var(--line); }
.sector-index li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 50%;
  width: 1.1rem;
  height: 1.5px;
  background: var(--red);
}

/* Process: stacked chapter rows */
.stage-list { border-top: 1px solid var(--line); max-width: 62rem; }
.stage-row {
  display: grid;
  grid-template-columns: minmax(11rem, 1fr) 2.2fr;
  gap: var(--gutter);
  padding-block: clamp(1.75rem, 4.5vh, 2.75rem);
  border-bottom: 1px solid var(--line);
}
.stage-row h3, .stage-row h2 { font-size: clamp(1.375rem, 2.2vw, 1.875rem); }
.stage-row p { margin: 0; }
.continuity {
  max-width: 30em;
  margin-top: clamp(2.5rem, 6vh, 3.75rem);
  font-family: var(--font-display);
  font-size: clamp(1.25rem, 2vw, 1.625rem);
  line-height: 1.45;
  color: var(--ink);
}

/* Featured work: asymmetric plates */
.work-item {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
  align-items: end;
}
.work-item + .work-item { margin-top: clamp(4rem, 10vh, 7rem); }
.work-media {
  position: relative;
  aspect-ratio: 16 / 9;
  margin: 0;
  overflow: hidden;
  box-shadow: 0 24px 55px rgba(52, 40, 26, 0.14);
}
.work-media img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: saturate(0.85) contrast(1.02) sepia(0.06);
  transition: transform 1.4s var(--ease-dolly);
}
.work-item:hover .work-media img { transform: scale(1.025); }
.work-item--wide .work-media   { grid-column: 1 / 10; }
.work-item--wide .work-caption { grid-column: 10 / 13; }
.work-item--right .work-media   { grid-column: 4 / 13; }
.work-item--right .work-caption { grid-column: 1 / 4; grid-row: 1; }
.work-item--tight .work-media   { grid-column: 2 / 10; }
.work-item--tight .work-caption { grid-column: 10 / 13; }
.work-caption h3 {
  font-size: clamp(1.25rem, 1.9vw, 1.5625rem);
  margin-bottom: 0.6rem;
}
.work-caption p { font-size: 0.9375rem; color: var(--caption); margin: 0; }

.work-all { margin-top: clamp(3rem, 7vh, 4.5rem); }

/* Category head inside Our Work */
.work-cat-head {
  margin: clamp(5rem, 12vh, 8rem) 0 clamp(2.5rem, 6vh, 4rem);
  padding-top: clamp(2.5rem, 6vh, 4rem);
  border-top: 1px solid var(--line);
}
.work-cat-head:first-child { margin-top: 0; padding-top: 0; border-top: 0; }
.work-cat-head h2 { font-size: clamp(1.75rem, 3vw, 2.5rem); line-height: 1.15; }
.work-cat-head p { max-width: 40em; margin-top: 0.75rem; }

/* Labelled empty photo plate, awaiting Arek's photography */
.plate-ph {
  position: relative;
  border: 1px dashed #b9ae9e;
  background: var(--cream-2);
  display: grid;
  place-items: center;
  min-height: 12rem;
}
.plate-ph .label {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: #6e675e;
  text-align: center;
  padding: 1rem;
}

/* Portrait use-cases (from the business portraits deck) */
.uses-grid {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
}
.uses-copy { grid-column: 1 / 7; }
.uses-list {
  grid-column: 8 / 13;
  list-style: none;
  margin: clamp(0.5rem, 3vh, 2rem) 0 0;
  padding: 0;
}
.uses-list li {
  padding: 0.85rem 0 0.85rem 1.9rem;
  border-bottom: 1px solid var(--line);
  position: relative;
  font-size: 1rem;
}
.uses-list li:first-child { border-top: 1px solid var(--line); }
.uses-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 1.55rem;
  width: 1.1rem;
  height: 1.5px;
  background: var(--red);
}
.uses-list li b {
  display: block;
  font-family: var(--font-display);
  font-weight: 400;
  font-size: 1.1875rem;
  color: var(--ink);
  margin-bottom: 0.15rem;
}

/* Small brand icon accent (used sparingly: locations map, strategy panel) */
.brand-icon {
  width: clamp(3.5rem, 5vw, 4.5rem);
  height: auto;
  margin-bottom: 1.25rem;
}

/* Stage-row icon accents (the brand's red line icons) */
.stage-icon {
  width: 2.75rem;
  height: auto;
  margin-bottom: 0.9rem;
}

/* Printed diagram figures (generated brand graphics) */
.wheel-figure {
  margin: 0 auto;
  max-width: 46rem;
  position: relative;
}
.wheel-figure--wide { max-width: 60rem; }
.wheel-figure img {
  width: 100%;
  height: auto;
  display: block;
  /* the generated diagrams carry their own cream ground; multiply melts it
     into the paper so no rectangle edge shows */
  mix-blend-mode: multiply;
}
.strategy-wheel { width: 100%; height: auto; display: block; }
.strategy-wheel .wheel-label text {
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 17px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  fill: var(--ink);
}
.wheel-caption {
  position: static;
  margin-top: 0.75rem;
}

/* Testimonial */
.testimonial {
  text-align: center;
  margin-top: clamp(5rem, 12vh, 8rem);
}
.testimonial .quote-mark {
  font-family: var(--font-display);
  font-size: clamp(6rem, 13vw, 10rem);
  line-height: 0.4;
  color: var(--red);
  display: block;
  margin-bottom: 1rem;
  user-select: none;
}
.testimonial blockquote { margin: 0 auto; max-width: 24em; }
.testimonial blockquote p {
  font-family: var(--font-display);
  font-size: clamp(1.5rem, 2.8vw, 2.25rem);
  line-height: 1.32;
  color: var(--ink);
}
.testimonial .attribution {
  margin-top: clamp(1.75rem, 3.5vh, 2.5rem);
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.875rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--caption);
}
.testimonial .attribution .org { color: var(--caption-dim); }

/* Founder */
.founder-grid {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
  align-items: center;
}
.founder-portrait { grid-column: 1 / 5; }
.founder-copy { grid-column: 6 / 12; }
.founder-copy .display-2 { margin-bottom: clamp(1.25rem, 2.5vh, 1.75rem); }

/* Playbook band: the one physical object on the page */
.playbook {
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  background: var(--cream-2);
  padding-block: var(--space-section);
  overflow: hidden;
}
.playbook-inner {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
  align-items: center;
}
.playbook-object {
  grid-column: 2 / 6;
  display: grid;
  place-items: center;
  min-height: clamp(18rem, 40vw, 24rem);
}
.pb-cover {
  width: min(100%, 17rem);
  aspect-ratio: 0.72;
  background: #14110f;
  box-shadow: 22px 30px 60px rgba(52, 40, 26, 0.3);
  transform: rotate(-4.5deg);
  padding: 9% 8%;
  display: flex;
  flex-direction: column;
  transition: transform 1.2s var(--ease-dolly);
}
.playbook-object:hover .pb-cover { transform: rotate(-2.5deg); }
.pb-cover .pb-brand {
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.6875rem;
  letter-spacing: 0.3em;
  text-transform: uppercase;
  color: #8f8a84;
}
.pb-cover .pb-frame {
  flex: 1;
  display: flex;
  align-items: center;
  position: relative;
}
.pb-cover .pb-frame::before {
  content: "";
  position: absolute;
  inset: 22% -4%;
  border: 1.5px solid var(--red);
  transform: rotate(-8deg);
}
.pb-cover .pb-title {
  font-family: var(--font-display);
  font-size: clamp(1.25rem, 2vw, 1.625rem);
  line-height: 1.2;
  color: #f6f4f1;
}
.pb-cover .pb-foot {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.625rem;
  letter-spacing: 0.24em;
  text-transform: uppercase;
  color: #d2303d;
}
.playbook-copy { grid-column: 7 / 12; }
.playbook-copy .display-2 { margin-bottom: 1.25rem; }

.pb-form {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.1rem;
  margin-top: 1.75rem;
}
.hidden-field { display: none; }
.pb-form .field { display: flex; flex-direction: column; gap: 0.45rem; }
.pb-form label {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--caption);
}
.pb-form input {
  background: var(--cream);
  border: 1px solid var(--line-strong);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: 1rem;
  padding: 0.85em 1em;
  transition: border-color 0.3s ease;
}
.pb-form input:focus { outline: none; border-color: var(--caption); }
.pb-form input:focus-visible,
.contact-form input:focus-visible,
.contact-form textarea:focus-visible {
  outline: 2px solid var(--red);
  outline-offset: 2px;
}
.pb-form .btn { grid-column: 1 / -1; justify-self: start; }
.pb-fineprint {
  grid-column: 1 / -1;
  font-size: 0.875rem;
  color: var(--caption);
  margin: 0;
}
.ph-inline {
  font-family: var(--font-kicker);
  font-size: 0.6875rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: #6e675e;
  border: 1px dashed #b9ae9e;
  padding: 0.2em 0.6em;
}
.pb-success {
  border: 1px solid var(--line-strong);
  padding: clamp(1.5rem, 3.5vw, 2.25rem);
  margin-top: 1.75rem;
}
.pb-success h3 { margin-bottom: 0.6rem; }
.pb-success p { font-size: 0.9375rem; color: var(--caption); margin: 0; }

/* --------------------------------------------------------------------------
   8b. Inner pages: page hero, prose, story, FAQ, pricing, contact, posts
   -------------------------------------------------------------------------- */
.page-hero {
  padding-top: calc(72px + clamp(3.5rem, 8vh, 6rem));
  padding-bottom: clamp(2.5rem, 6vh, 4rem);
}
.page-title {
  font-size: clamp(2.375rem, 4.6vw, 4rem);
  line-height: 1.06;
  letter-spacing: -0.01em;
  max-width: 14em;
  margin-bottom: clamp(1.1rem, 2.5vh, 1.6rem);
}
.page-hero .lede { max-width: 36em; }

.prose { max-width: 44em; }
.prose h2 {
  font-size: clamp(1.5rem, 2.4vw, 2rem);
  line-height: 1.2;
  margin: clamp(2.25rem, 5vh, 3.25rem) 0 1rem;
}
.prose h3 {
  font-size: clamp(1.1875rem, 1.8vw, 1.4375rem);
  margin: 2rem 0 0.75rem;
}
.prose ul, .prose ol { margin: 0 0 1.5em; padding-left: 1.4em; }
.prose li { margin-bottom: 0.5em; }
.prose li::marker { color: var(--red); }
.prose blockquote {
  margin: 2rem 0;
  padding-left: 1.5rem;
  border-left: 1.5px solid var(--red);
  font-family: var(--font-display);
  font-size: clamp(1.1875rem, 1.8vw, 1.4375rem);
  line-height: 1.45;
  color: var(--ink);
}
.prose blockquote p { margin: 0; }

/* About: story grid */
.story-grid {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
}
.story-grid .story-copy { grid-column: 1 / 8; }
.story-grid .story-side { grid-column: 9 / 13; margin-top: clamp(1rem, 5vh, 3rem); }

/* Flipped variant: plate on the left, vertically centred with the copy */
.story-grid--flip { align-items: center; }
.story-grid--flip .story-side {
  grid-column: 1 / 5;
  grid-row: 1;
  margin-top: 0;
}
.story-grid--flip .story-side .plate-wrap--inline { margin-bottom: 0; }
.story-grid--flip .story-copy { grid-column: 6 / 13; }

/* FAQ */
.faq { max-width: 52rem; border-top: 1px solid var(--line); }
.faq-item { border-bottom: 1px solid var(--line); }
.faq-item summary {
  list-style: none;
  cursor: pointer;
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 2rem;
  padding: clamp(1.3rem, 3vh, 1.8rem) 0;
  font-family: var(--font-display);
  font-size: clamp(1.125rem, 1.8vw, 1.375rem);
  color: var(--ink);
  transition: color 0.25s ease;
}
.faq-item summary::-webkit-details-marker { display: none; }
.faq-item summary:hover { color: var(--red); }
.faq-item summary::after {
  content: "+";
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 1.5rem;
  color: var(--red);
  line-height: 1;
  flex: none;
  transition: transform 0.3s var(--ease-dolly);
}
.faq-item[open] summary::after { transform: rotate(45deg); }
.faq-item .faq-a { padding: 0 0 1.6rem; max-width: 44em; }
.faq-item .faq-a p { font-size: 1rem; margin: 0 0 1em; }
.faq-item .faq-a p:last-child { margin-bottom: 0; }

/* Pricing */
.price-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gutter);
  align-items: stretch;
}
.price-card {
  border: 1px solid var(--line-strong);
  background: var(--cream-2);
  padding: clamp(1.75rem, 3.5vw, 2.75rem);
  display: flex;
  flex-direction: column;
}
.price-card--featured { border-color: var(--red); }
.price-card .plan-tag {
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.6875rem;
  letter-spacing: 0.24em;
  text-transform: uppercase;
  color: var(--red);
  margin: 0 0 1.1rem;
}
.price-card h3 { margin-bottom: 0.4rem; font-size: clamp(1.375rem, 2vw, 1.75rem); }
.price-card .price {
  font-family: var(--font-display);
  font-size: clamp(1.25rem, 1.9vw, 1.5625rem);
  color: var(--ink);
  display: block;
  margin-bottom: 1.3rem;
}
.price-card .price .unit {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.8125rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--caption);
  white-space: nowrap;
}
.price-card > p { font-size: 0.9375rem; }
.price-card .plan-list { list-style: none; margin: 0 0 1.6rem; padding: 0; flex: 1; }
.price-card .plan-list li {
  position: relative;
  padding: 0.5rem 0 0.5rem 1.6rem;
  font-size: 0.9375rem;
}
.price-card .plan-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 1.15rem;
  width: 0.9rem;
  height: 1.5px;
  background: var(--red);
}
.price-card .text-link { margin-top: auto; }

.price-table { width: 100%; max-width: 44rem; border-collapse: collapse; }
.price-table th, .price-table td {
  text-align: left;
  padding: 1.05rem 0;
  border-bottom: 1px solid var(--line);
}
.price-table th {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--caption-dim);
}
.price-table td:last-child {
  text-align: right;
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.9375rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink);
  white-space: nowrap;
}

/* Contact */
.contact-form {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.1rem;
  max-width: 44rem;
  margin-top: 1.75rem;
}
.contact-form .field { display: flex; flex-direction: column; gap: 0.45rem; }
.contact-form .field--full { grid-column: 1 / -1; }
.contact-form label {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--caption);
}
.contact-form input, .contact-form textarea {
  background: var(--cream);
  border: 1px solid var(--line-strong);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: 1rem;
  padding: 0.85em 1em;
  transition: border-color 0.3s ease;
  width: 100%;
}
.contact-form textarea { resize: vertical; }
.contact-form input:focus, .contact-form textarea:focus { outline: none; border-color: var(--caption); }
.contact-form .btn { grid-column: 1 / -1; justify-self: start; }
.form-success {
  border: 1px solid var(--line-strong);
  padding: clamp(1.5rem, 3.5vw, 2.25rem);
  margin-top: 1.75rem;
  max-width: 44rem;
}
.form-success h3 { margin-bottom: 0.6rem; }
.form-success p { font-size: 0.9375rem; color: var(--caption); margin: 0; }

.contact-direct {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gutter);
  max-width: 52rem;
  margin-top: clamp(2.5rem, 6vh, 3.5rem);
}
.contact-direct .item .label {
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.75rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--caption-dim);
  display: block;
  margin-bottom: 0.5rem;
}
.contact-direct .item a, .contact-direct .item .plain {
  font-family: var(--font-display);
  font-size: clamp(1.0625rem, 1.5vw, 1.25rem);
  color: var(--ink);
}
.contact-direct .item a:hover { color: var(--red); }

/* Vimeo facade: poster + play button until clicked */
.vimeo-facade { cursor: pointer; }
.vimeo-facade iframe {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  border: 0;
  z-index: 4;
}
/* Once the film is playing, clear the poster and play button so nothing overlays it */
.vimeo-facade.is-playing > img,
.vimeo-facade.is-playing .play-btn {
  opacity: 0;
  visibility: hidden;
  pointer-events: none;
}
.play-btn {
  position: absolute;
  z-index: 3;
  left: 50%; top: 50%;
  transform: translate(-50%, -50%);
  width: clamp(3.75rem, 6vw, 4.75rem);
  height: clamp(3.75rem, 6vw, 4.75rem);
  border-radius: 50%;
  border: 1px solid var(--red);
  background: rgba(247, 243, 236, 0.28);
  cursor: pointer;
  display: grid;
  place-items: center;
  transition: background-color 0.35s ease, transform 0.35s var(--ease-dolly);
}
.play-btn::after {
  content: "";
  width: 0; height: 0;
  border-style: solid;
  border-width: 0.55rem 0 0.55rem 0.9rem;
  border-color: transparent transparent transparent #fdfbf7;
  margin-left: 0.15rem;
}
.vimeo-facade:hover .play-btn,
.play-btn:focus-visible {
  background: var(--red);
  transform: translate(-50%, -50%) scale(1.08);
}

/* Testimonial band: real spoken proof as playable cards */
.testimonial-band {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: var(--gutter);
}
.testimonial-card { display: flex; flex-direction: column; }
.testimonial-band .testimonial-card:nth-child(1) { grid-column: 1 / 6; }
.testimonial-band .testimonial-card:nth-child(2) { grid-column: 6 / 10; margin-top: clamp(1.5rem, 5vh, 3rem); }
.testimonial-band .testimonial-card:nth-child(3) { grid-column: 10 / 13; margin-top: clamp(3rem, 9vh, 5.5rem); }
.testimonial-card .work-media { aspect-ratio: 16 / 9; }
.testimonial-card .who {
  margin-top: 1rem;
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.8125rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--caption);
}
.testimonial-card .who b { color: var(--ink); font-weight: 600; }

/* Home testimonial video */
.testimonial-video {
  max-width: 52rem;
  margin: clamp(5rem, 12vh, 8rem) auto 0;
}
.testimonial-video .who {
  margin-top: 1.1rem;
  text-align: center;
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.8125rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--caption);
}
.testimonial-video .who b { color: var(--ink); font-weight: 600; }

/* Posts */
.post-meta {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.8125rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--caption);
  margin: 0;
}
.post-body { padding-bottom: clamp(2rem, 5vh, 3rem); }
.post-footer { padding-bottom: var(--space-section); }

.post-index { border-top: 1px solid var(--line); max-width: 56rem; }
.post-index-item {
  display: grid;
  grid-template-columns: minmax(9rem, 0.8fr) 2.4fr;
  gap: 0.35rem var(--gutter);
  padding-block: clamp(1.75rem, 4vh, 2.5rem);
  border-bottom: 1px solid var(--line);
  transition: background-color 0.3s ease;
}
.post-index-item:hover { background: var(--cream-2); }
.post-index-date {
  font-family: var(--font-kicker);
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--caption-dim);
  padding-top: 0.5rem;
}
.post-index-title {
  grid-column: 2;
  font-family: var(--font-display);
  font-size: clamp(1.375rem, 2.2vw, 1.875rem);
  line-height: 1.2;
  color: var(--ink);
}
.post-index-desc {
  grid-column: 2;
  font-size: 0.9375rem;
  color: var(--caption);
}

/* Close */
.close-cta { text-align: center; padding-block: var(--space-pause); }
.close-cta .narrow { max-width: 40em; margin-inline: auto; }
.close-cta .display-2 { margin-bottom: clamp(1.25rem, 3vh, 1.75rem); }
.kicker--centred { justify-content: center; }
.kicker--centred::before { display: none; }
.close-ctas { justify-content: center; }

.stub {
  min-height: 60svh;
  padding-top: calc(72px + var(--space-section));
  padding-bottom: var(--space-section);
}
.stub h1 {
  font-size: clamp(2.25rem, 4.5vw, 3.75rem);
  line-height: 1.08;
  margin-bottom: 1.25rem;
}
.stub .note {
  display: inline-block;
  font-family: var(--font-kicker);
  font-size: 0.75rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: #6e675e;
  border: 1px dashed #b9ae9e;
  padding: 0.45em 0.9em;
  margin-bottom: 1.5rem;
}
.stub p { max-width: 38em; }
.stub .btn { margin-top: 1.5rem; }

/* --------------------------------------------------------------------------
   9. Footer
   -------------------------------------------------------------------------- */
.site-footer {
  border-top: 1px solid var(--line);
  padding-top: clamp(4rem, 9vh, 6.5rem);
  background: var(--cream-2);
}
.footer-grid {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr 1.2fr;
  gap: var(--gutter);
}
.footer-brand .tagline {
  font-family: var(--font-display);
  font-size: 1.25rem;
  color: var(--ink);
  margin: 1.25rem 0 0.5rem;
}
.footer-brand .descriptor {
  font-size: 0.9375rem;
  color: var(--caption);
}
.footer-col h4 {
  font-family: var(--font-kicker);
  font-weight: 600;
  font-size: 0.8125rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--caption-dim);
  margin: 0 0 1.5rem;
}
.footer-col ul { list-style: none; margin: 0; padding: 0; }
.footer-col li + li { margin-top: 0.8rem; }
.footer-col a, .footer-col .plain {
  font-size: 0.9375rem;
  color: var(--body-text);
  transition: color 0.25s ease;
}
.footer-col a:hover { color: var(--ink); }

.footer-legal {
  margin-top: clamp(3.5rem, 8vh, 5.5rem);
  padding-block: 1.75rem;
  border-top: 1px solid var(--line);
  font-size: 0.8125rem;
  color: var(--caption-dim);
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem 2rem;
  justify-content: space-between;
}
.footer-legal p { margin: 0; }
.footer-legal a { color: var(--caption); }
.footer-legal a:hover { color: var(--ink); }

/* --------------------------------------------------------------------------
   10. Responsive
   -------------------------------------------------------------------------- */
@media (max-width: 1024px) {
  /* The interlock is a desktop gesture. Below 1024px the spread stacks:
     kicker, ink headline, copy, CTAs, then the plate. Knockout copy off. */
  .hero-stage { min-height: 0; display: flex; flex-direction: column; }
  .hero-stage .kicker { order: 1; }
  .hero-stage .hl-stack { order: 2; }
  .hero-stage .hero-sub { order: 3; }
  .hero-stage .hero-ctas { order: 4; }
  .hero-stage .plate-wrap { order: 5; }
  .hl { padding-right: 0; }
  .hl-knockout { display: none; }
  .hl-ink { z-index: 3; }
  .plate-wrap {
    position: relative;
    top: auto; right: auto;
    width: 100%;
    aspect-ratio: 4 / 3;
    margin-top: 2.5rem;
    margin-bottom: 3.25rem; /* room for the absolute caption below */
  }
  .tilt-frame {
    right: -1rem;
    bottom: -1.5rem;
  }
  .spine { display: none; }

  .footer-grid { grid-template-columns: 1fr 1fr; row-gap: 3.5rem; }

  /* Section grids stack */
  .approach-copy, .approach-side,
  .sectors-copy, .sector-index,
  .founder-copy,
  .playbook-copy { grid-column: 1 / 13; }
  .approach-side { margin-top: 3rem; }
  .sector-index { margin-top: 2.5rem; }
  .founder-portrait { grid-column: 2 / 12; margin-bottom: 2.5rem; }
  .playbook-object { grid-column: 2 / 12; margin-bottom: 2.5rem; }
  .make-row--video .make-media, .make-row--video .make-copy,
  .make-row--photo .make-media, .make-row--photo .make-copy,
  .make-row--strategy .strategy-panel { grid-column: 1 / 13; }
  .make-row--photo .make-media { grid-row: 1; }
  .make-row .make-copy { margin-top: 0.5rem; }
  .work-item--wide .work-media, .work-item--right .work-media, .work-item--tight .work-media { grid-column: 1 / 13; }
  .work-item--wide .work-caption, .work-item--right .work-caption, .work-item--tight .work-caption { grid-column: 1 / 13; grid-row: auto; }
  .stage-row { grid-template-columns: 1fr; gap: 0.75rem; }
  .story-grid .story-copy, .story-grid .story-side { grid-column: 1 / 13; }
  .story-grid .story-side { margin-top: 2.5rem; }
  .price-grid { grid-template-columns: 1fr; }
  .contact-direct { grid-template-columns: 1fr; gap: 1.75rem; }
  .testimonial-band .testimonial-card { grid-column: 1 / 13 !important; margin-top: 0 !important; }
  .testimonial-band .testimonial-card + .testimonial-card { margin-top: 2.5rem !important; }
  .post-index-item { grid-template-columns: 1fr; }
  .post-index-title, .post-index-desc { grid-column: 1; }
  .contact-form { grid-template-columns: 1fr; }
}

@media (max-width: 1100px) {
  .nav-links { display: none; }
  .nav-toggle { display: block; }
}

@media (max-width: 768px) {
  .mobile-cta-bar { display: block; }
  .footer-grid { grid-template-columns: 1fr; row-gap: 3rem; }
  .footer-legal { flex-direction: column; }
  .folio-strip .item--right { margin-left: 0; }
  .pb-form { grid-template-columns: 1fr; }
  .tilt-frame { right: 0.75rem; bottom: -1.25rem; }
  body { padding-bottom: 4.5rem; } /* room for the sticky CTA bar */
}

/* --------------------------------------------------------------------------
   11. Reduced motion
   -------------------------------------------------------------------------- */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    animation-duration: 0.001s !important;
    animation-delay: 0s !important;
    transition-duration: 0.001s !important;
  }
  [data-reveal],
  [data-reveal-stagger] > * {
    opacity: 1 !important;
    transform: none !important;
  }
  .hero .kicker, .hero .hl-ink, .hero .hl-knockout,
  .hero .hero-sub, .hero .hero-ctas, .spine, .tilt-frame {
    opacity: 1; transform: none; animation: none;
  }
  .tilt-frame { transform: rotate(-20deg); }
  .plate { clip-path: none; animation: none; }
  .plate img { transform: none; animation: none; }
}

/* ---------- Video-production: BTS video pair ---------- */
.video-duo{display:grid;grid-template-columns:1fr 1fr;gap:1.5rem;margin-top:2.5rem}
.video-duo .work-media{margin:0}
.video-duo .duo-cap{font-family:var(--font-kicker,'Khand',sans-serif);text-transform:uppercase;letter-spacing:.14em;font-size:.72rem;color:var(--muted,#6b605a);margin-top:.6rem}
@media (max-width:720px){.video-duo{grid-template-columns:1fr;gap:1.75rem}}

/* ---------- Interactive format accordion ---------- */
.format-accordion{border-top:1px solid var(--line);margin-top:1.75rem}
.acc-item{border-bottom:1px solid var(--line)}
.acc-head{width:100%;text-align:left;background:none;border:0;cursor:pointer;display:flex;align-items:center;gap:.9rem;
  padding:1.05rem .25rem;font-family:var(--font-body,'Literata',Georgia,serif);font-weight:700;font-size:1.18rem;color:var(--ink);
  transition:color .35s cubic-bezier(.22,1,.36,1),transform .35s cubic-bezier(.22,1,.36,1)}
.acc-head::before{content:"";width:22px;height:2px;background:var(--red);flex:none;transition:width .35s cubic-bezier(.22,1,.36,1)}
.acc-head .acc-sign{margin-left:auto;color:var(--red);font-size:1.35rem;line-height:1;font-weight:400;transition:transform .35s cubic-bezier(.22,1,.36,1)}
.acc-item.open .acc-head .acc-sign{transform:rotate(45deg)}
.acc-body{max-height:0;overflow:hidden;transition:max-height .42s cubic-bezier(.22,1,.36,1)}
.acc-body p{padding:.1rem 0 1.15rem 2.8rem;color:var(--muted,#6b605a);max-width:46rem;margin:0}
@media (hover:hover){.acc-head:hover{color:var(--red);transform:translateX(5px)}.acc-head:hover::before{width:36px}}
@media (max-width:600px){.acc-body p{padding-left:0}}

/* ---------- Subtle hover reactions on Vidaloka headlines + interactive rows ---------- */
@media (hover:hover) and (prefers-reduced-motion:no-preference){
  .page-title,.display-1,.display-2,.work-cat-head h2,.strategy-panel h3{transition:transform .55s cubic-bezier(.22,1,.36,1)}
  .page-title:hover,.display-1:hover,.display-2:hover,.work-cat-head h2:hover,.strategy-panel h3:hover{transform:translateX(6px)}
  .stage-row h3,.work-caption h3{transition:color .4s ease,transform .45s cubic-bezier(.22,1,.36,1)}
  .stage-row:hover h3,.work-caption:hover h3{color:var(--red);transform:translateX(4px)}
}
@media (prefers-reduced-motion:reduce){.acc-body,.acc-head,.acc-head::before,.acc-sign{transition:none}}

/* ---------- Testimonial card synopsis ---------- */
.testimonial-card .synopsis{font-size:.92rem;line-height:1.5;color:var(--muted,#6b605a);margin-top:.5rem;max-width:34rem}
.testimonial-card .who{margin-bottom:0}
.testi-more-head{margin-top:3.5rem}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}

/* Anchor targets clear the fixed header when jumped to */
#testimonials, [id]{scroll-margin-top:5.5rem}

/* ---------- Photography gallery (per style) ---------- */
.photo-gallery .pg-group{margin-top:clamp(2.75rem,6vh,4.5rem)}
.photo-gallery .pg-group:first-of-type{margin-top:0}
.pg-group-head{display:flex;align-items:baseline;justify-content:space-between;gap:1rem;
  border-bottom:1px solid var(--line);padding-bottom:.7rem;margin-bottom:1.5rem}
.pg-group-head h3{font-size:clamp(1.3rem,2.4vw,1.9rem)}
.pg-group-head .note{font-family:var(--font-kicker);text-transform:uppercase;letter-spacing:.14em;
  font-size:.72rem;color:var(--caption,#7a7268);white-space:nowrap}
.pg-grid{column-width:230px;column-gap:12px}
.pg-tile{break-inside:avoid;margin:0 0 12px;position:relative;overflow:hidden;background:var(--cream-2);border:1px solid var(--line)}
.pg-tile img{width:100%;height:auto;display:block;transition:transform .6s var(--ease-dolly)}
@media (hover:hover){.pg-tile:hover img{transform:scale(1.04)}}
.pg-tile.ph{display:grid;place-items:center;aspect-ratio:4/5}
.pg-tile.ph::before{content:"";position:absolute;inset:0;
  background:repeating-linear-gradient(45deg,transparent,transparent 11px,rgba(22,19,17,.025) 11px,rgba(22,19,17,.025) 22px)}
.pg-tile.ph span{font-family:var(--font-kicker);text-transform:uppercase;letter-spacing:.12em;
  font-size:.64rem;color:var(--caption-dim,#a39a8e);text-align:center;padding:.5rem;z-index:1}
.pg-tile--wide{aspect-ratio:3/2;grid-column:span 2}
@media (max-width:520px){.pg-tile--wide{grid-column:span 1;aspect-ratio:4/5}}

/* ---------- Services hub: image + copy rows ---------- */
.svc-list{display:flex;flex-direction:column;gap:clamp(2.75rem,7vh,5rem)}
.svc-row{display:grid;grid-template-columns:.9fr 1fr;gap:clamp(1.75rem,4vw,3.5rem);align-items:center}
.svc-row:nth-child(even){grid-template-columns:1fr .9fr}
.svc-row:nth-child(even) .svc-media{order:2}
.svc-media img{width:100%;height:auto;display:block;border:1px solid var(--line)}
.svc-copy h2{font-size:clamp(1.6rem,3vw,2.4rem);margin-bottom:.75rem}
@media(max-width:760px){.svc-row,.svc-row:nth-child(even){grid-template-columns:1fr}.svc-row:nth-child(even) .svc-media{order:0}}

/* Photography gallery: per-style description above its grid */
.pg-desc{max-width:52rem;margin:.2rem 0 1.35rem;color:var(--body-text)}